Are the customers visiting your piano salon still hesitating between buying an acoustic and a digital piano. And do you lack ideas on how to convince them to buy an acoustic piano? As long as you are sure that the customer in question will be happier with an acoustic piano. Then we have a few arguments you can use to convince your customer to buy an acoustic piano instead of a digital piano. Here are some of them:
Authenticity of sound and feel of play
Acoustic pianos offer an authentic sound and feel that is difficult to replicate with digital pianos. The sound, resonance and dynamics of an acoustic instrument are unique and can provide an incredible musical experience. There is nothing left to do but to let the client play an acoustic and a digital piano, and the sensation of that playing will be worth more than a thousand words.
Artistic value and character
Acoustic pianos are considered to be instruments of higher artistic value. Many professional pianists find that playing an acoustic piano allows them to better express emotions and interpret music. Playing an acoustic piano requires more focus and patience. Which can contribute to the formation of a strong musical character and overall discipline in playing. Especially in children, not to mention the positive brain stimulation of the person playing.
The piano – an investment for years
Acoustic pianos are primarily handcrafted instruments made from high-quality materials. In addition, acoustic pianos have a long tradition and history. Which can be important for those who appreciate the classical dimension of playing the instrument. As a result, they hold their value for longer. We can successfully use an acoustic piano for decades, as long as it is regularly tuned, of course. This is difficult to observe with digital instruments. Good quality acoustic pianos tend to increase in value over time, especially if they are properly cared for. They can be a long-term musical investment that our children or grandchildren will thank us for in the future.
Development of technical piano playing skills
Playing an acoustic piano requires more precision and technical control in the pianist than on a digital piano. The sound shapes the power of the pressure on the keys, which helps to improve dynamic and technical skills. Acoustic pianos have acoustic mechanisms that respond to subtle differences in pressure on the keys. This requires the pianist to be more attentive to detail and sensitive, which can translate into a more refined playing style.
No dependence on technology
Acoustic pianos do not need power or electronics. Which means they are more reliable and less prone to technical failures that digital instruments can suffer. Under the care of a trusted tuner, they will last much longer than digital pianos.
Finally
When talking to a client, it is useful to find out about their musical preferences, goals and expectations in order to tailor arguments to their needs. However, this does not change the fact that it is always useful to have more arguments in hand. Making a good impression and being prepared to provide a professional service also often influences trust and confidence in the customer. Even if acoustic instruments are sometimes more expensive than digital instruments. Sales people are able to offer various financing options so that price is not a sales barrier in this case.